Six Flags 'thrilled' to help St. Jude


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Six Flags Theme Parks know how to give kids–and adults–thrills. Just step on board one of the park's cutting-edge roller coasters and feel the exhilaration that comes from traveling at 60 mph.

But the thrill rides are not all Six Flags does that is cutting-edge. Since 1994, Six Flags has been the sponsor of St. Jude Children's Research Hospital's Math-A-Thon program. The program raises money that allows St. Jude to continue its cutting-edge research to combat childhood catastrophic diseases such as cancer.

"The program is really about kids helping kids," said Jack Bateman, regional vice president of marketing-East for Six Flags Theme Park. "It's a great way Six Flags can give back to the community. This partnership with St. Jude allows Six Flags to participate in generating funds for St. Jude to continue its research, and promotes continued educational activities. The Math-A-Thon program teaches responsibility, self-discipline, volunteerism and the joy of helping others."
 
Every year, Six Flags provides all Math-A-Thon participants with a coupon for $8 off of admission price for up to six tickets. Each child that raises more than $35 receives a St. Jude T-shirt and one free admission pass to a Six Flags Theme Park. Coordinators whose school raises more than $1,000 receive two free admission passes.

But free admission passes are not all Six Flags does to support St. Jude. In its decade of caring, Six Flags has helped film and write one of the Math-A-Thon videos, contributed art production, and materials that have helped raise funds that have saved the lives of countless children. The success stories of children saved means a good deal to Six Flags, Bateman said, but not every story ends happily. "(The successes) certainly indicates that the research (at St. Jude) leads to cures," he said, "But for the patients that lose the battle, even more research is needed. This is what the entire Math-A-Thon partnership is all about."

"Six Flags has been a terrific partner for St. Jude," said Marshall Kleiser, Director of Volunteer Support for ALSAC, St. Jude's fund-raising arm. "The Six Flags coupon and free admission pass give that extra incentive for kids to participate and its something families can appreciate all around. The kids benefit from doing math problems. The families benefit with the Six Flag coupons and free admission passes. The schools benefit from prizes their students can win. And the children of St. Jude benefit most of all, with so many generous people and groups dedicating their time and energy to helping in the battle against childhood cancer."

 

September 2004