Prelude to the Dream

Racecar drivers return to their roots to help today’s youth

On June 9, some of the world’s top drivers will return to the dirt track racing of their youth in the Gillette Fusion ProGlide Prelude to the Dream … and they will do it to benefit today’s youth.

More than 25 of NASCAR’s biggest names will compete at Eldora Speedway—one of the most celebrated dirt tracks in all of motorsports—in support of four children’s charities, including St. Jude Children’s Research Hospital.

The event will be broadcast live on HBO Pay-Per-View with proceeds from the telecast supporting four charities, including St. Jude. Each hospital will receive a donation from the net money raised through HBO Pay-Per-View. The winning team will receive 45 percent; the second-place team will receive 25 percent and the third- and fourth-place teams each receive 15 percent.

Ordering information and up-to-the minute racing information is available at either or

The team with the lowest score of its top five drivers will win for their charity. For example, if Team
St. Jude has finishes of first, fourth, seventh, 11th and 18th, respectively, from its top-five drivers, its score will be 41. In the event of a tie, the sixth driver will be scored.

Gillette Young Gun and St. Jude supporter Denny Hamlin will captain Team St. Jude along with fellow Young Gun Carl Edwards, Robby Gordon, Ken Schrader, Aric Almirola, Ricky Carmichael and Ray Evernham.

Team St. Jude will be competing against three other teams featuring two-time NASCAR Sprint Cup Series champion and owner of Eldora Speedway Tony Stewart and fellow Sprint Cup champions Jimmie Johnson, Jeff Gordon and Matt Kenseth as well as other Gillette Young Guns Clint Bowyer, Kasey Kahne, Kyle Busch and Joey Logano.

Since its inception in 2005, the Prelude to a Dream event has raised more than $2.5 million for various charities. With the addition of the team racing concept this year, Stewart hopes the event will raise $1 million to be divided among the four designated charities. 

“We wanted to shake things up a little bit this year,” said Stewart, three-time winner of the Prelude to the Dream since its inception in 2005. “The team concept adds another level of excitement because there’s now a race within the race. As individual drivers, we all want the big trophy at the end of the night. But it’s cool knowing that battles for fourth and fifth and even 11th and 12th will make a big difference for what children’s hospital ends up with the big check.”

The commercial–free broadcast will begin at 7 p.m. ET with an immediate replay and subsequent replays throughout the week and the following weekend.

HBO Pay-Per-View’s racing telecast has a suggested retail price of $24.95 and is available to more than 71 million pay-per-view homes. HBO Pay-Per-View is the leading supplier of event programming in the pay-per-view industry.

You can also support St. Jude by texting JUDE to 90999 to donate $5 to St. Jude (message and data rates apply) or visit the Prelude to the Dream website to make a donation to St. Jude.


May 2010