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Urban radio, Divine Nine join forces for weekend of song, sneakers and soul at St. Jude Celebration of Hope

Memphis, Tennessee, Feb. 6, 2023

More than 400 St. Jude supporters, music and radio industry representatives, media, community changemakers, influential artists, St. Jude Sunday of Hope congregations, and The National Pan-Hellenic Council gathered for Celebration of Hope, a weekend of inspiration, warmth, and creativity in honor of the mission of St. Jude Children’s Research Hospital®: Finding cures. Saving children®.

This annual gathering rallies African American partners and supporters of St. Jude ahead of the Urban Cares for St. Jude Kids radio event, a nationwide broadcast being held March 2-3, 2023.

Held in person for the first time in three years, the aptly themed ‘Homecoming’ weekend kicked off with a pep rally and tailgate on the St. Jude campus. Festivities included a Greek Stroll with the Divine Nine Greek organizations, a campus tour and live performances by recording artists, PJ Morton, Isaiah Templeton, DOE, Pastor Mike Jr., Major, and Eric Bellinger, and the Memphis Grizzlies drumline, Grizzline.

St. Jude patients and recording artists combined their creative talents in an art session where they designed and decorated one-of-a-kind Nike Air Force 1 sneakers, donated by business partner DTLR, Inc. All listeners who sign up to become a Partner in Hope during the March radio event will be entered to win a pair of the unique sneakers, among other prize incentives. The sneaker-themed art session preceded the highly anticipated Sneaker Ball where guests traded their dress shoes for sneakers. 

Events like the Celebration of Hope and Urban Cares for St. Jude Kids radio event help ensure families never receive a bill from St. Jude for treatment, travel, housing or food—so they can focus on helping their child live.

Donate at to continue the legacy of urban radio supporters. 

Event assets, including photographs and artist interviews, can be found here.

About St. Jude Children's Research Hospital

St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children.® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. When St. Jude opened in 1962, childhood cancer was considered largely incurable. Since then, St. Jude has helped push the overall survival rate from 20% to more than 80%, and it won't stop until no child dies from cancer. St. Jude shares the breakthroughs it makes to help doctors and researchers at local hospitals and cancer centers around the world improve the quality of treatment and care for even more children. Because of generous donors, families never receive a bill from St. Jude for treatment, travel, housing or food, so they can focus on helping their child live. Visit St. Jude Inspire to discover powerful St. Jude stories of hope, strength, love and kindness. Support the St. Jude mission by donating at, liking St. Jude on Facebook, following St. Jude on TwitterInstagramLinkedIn and TikTok, and subscribing to its YouTube channel.

Media Contact:

Maggie Meisinger,