Green Giant has donated more than $600,000 to help further the mission of St. Jude since becoming a partner in 2016.
Green Giant has been a proud partner of St. Jude Children’s Research Hospital®. The St. Jude logo is proudly featured on the packaging of Green Giant Veggie Tots, a family-friendly alternative to potato tots. Green Giant continually rolls out new initiatives in support of St. Jude.
This spring, limited edition cans of sweet peas, whole kernel sweet corn and cut green beans featured colorful labels with the artwork of St. Jude patients. In celebration of this release, Green Giant hosted a fun-filled “marketplace” event to showcase the new cans and have some fun with patients.
Green Giant will debut limited edition St. Jude patient artwork Veggie Tots packaging in September 2018 in recognition of Childhood Cancer Awareness Month. More than 1 million packages of these limited edition designs are available in grocery stores nationwide.
The Green Giant brand is passionate about helping to further the mission of St. Jude that its parent company, B&G Foods, Inc., now runs a successful employee giving campaign for all employees with a corporate matching donation.