“This incredibly talented group will bring the story of St. Jude to even more people in a way that both educates and inspires,” said Richard Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “We celebrate this new engagement and look forward to seeing it grow as these influencers help us continue to focus on what matters most – finding cures and saving children.”
The eight official digital influencers will collaborate with St. Jude throughout September, using their platforms to mobilize communities and build on the sense of togetherness that unites more than 11 million supporters for the hospital each year.
They will share original content, including stories, photos and videos, as well as rally their supporters to participate and fundraise for their local St. Jude Walk/Run to End Childhood Cancer events.
To join these influencers in giving back to the mission of St. Jude during Childhood Cancer Awareness Month, visit stjude.org/together.
About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children.® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened more than 50 years ago. St. Jude won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude), following St. Jude on Twitter and Instagram (@stjude) and subscribing to its YouTube channel (youtube.com/user/MyStJude).