Welcome to the 25th anniversary of Promesa y Esperanza! We are so excited to see you and hope you are ready for an inspiring experience. We can’t wait to share news of your impact on the St. Jude mission and how your efforts are helping doctors and scientists save even more kids around the world. Promesa y Esperanza 25th anniversary will celebrate the miracle of finding cures and saving children.
We can’t wait to host you!
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Thursday, Oct. 10
Time Activity Location 3:00 p.m. - 8:00 p.m. Early Arrivals Registration
Upon arrival visit the Forest Room located on the Peabody Mezzanine LevelForest Room - Peabody Hotel 6:00 p.m. - 9:00 p.m. Early Arrivals Dinner - no program Blues City Cafe - Beale Street -
Friday, Oct. 11
Time Activity Location 8:00 a.m. - 6:00 p.m. Registration Forest Room - Peabody Hotel 8:30 a.m. - 9:30 a.m Breakfast/No Program Continental Ballroom - Peabody Hotel 10:00 a.m. - 11:00 a.m. Content Creator Welcome
Content Creators (purple lanyard)Galaxie, third Floor-Peabody Hotel 12:30 p.m. - 1:30 p.m. Welcome Lunch
Radio: Red lanyard
Media: Orange lanyard
Content Creators: Purple lanyardContinental Ballroom - Peabody Hotel 2:00 p.m. - 4:30 p.m. St Jude Campus Experience St. Jude Children’s Research Hospital - Various locations 4:30 p.m. Transportation back to Peabody Hotel
Radio: Red lanyard
St. Jude Children’s Research Hospital - Various locations 5:30 p.m. Transportation back to Peabody Hotel
Media: Orange lanyard
Content Creators: Purple lanyardSt. Jude Children’s Research Hospital - Various locations 7:00 p.m. - 9:00 p.m. Dinner – Acoustic/DJ Session Skyway - Peabody Hotel -
Saturday, Oct. 12
Time Activity Location 8:30 a.m. - 10:00 a.m. Breakfast
TSSL Group PhotoGrand Ballroom - Peabody Hotel 9:00 a.m. - 4:30 p.m Visit Content Row
Stop by anytime and grab social content and your #ThisShirtSavesLives portraitVenetian - Peabody Hotel 10:00 a.m. Lobby Call for St. Jude On Campus Experience
Media - orange lanyard
Artist and Industry - white lanyardLobby-Peabody Hotel 10:15 a.m. - 11:00 a.m. Breakout sessions
Fundraising for the Future: 360 Success
Radio Partners - red lanyardPartnerships: How to Sell Them and How to Retain Them
Radio Sales - red lanyardContent for Good
Content Creators - purple lanyardContinental Ballroom-Peabody Hotel
Louis XV-Peabody Hotel
Galaxie third floor-Peabody Hotel11:15 a.m. - 12:00 p.m. Impact of St. Jude Global: Latin America Continental Ballroom - Peabody Hotel
12:15 p.m. - 1:45 p.m. Lunch Grand Ballroom - Peabody Hotel 2:00 p.m. - 2:45 p.m. Inspirational Keynote
Leadership with Impact: The Power to Transform Lives
Continental Ballroom - Peabody Hotel 2:45 p.m. - 3:00 p.m. Coffee Break & Networking Continental Ballroom - Peabody Hotel 3:15 p.m. - 4:00 p.m. Meet the Patients Continental Ballroom - Peabody Hotel 4:00 p.m. Break 6:00 p.m. Cocktails Grand Ballroom - Peabody Hotel 7:00 p.m. Closing Dinner Grand Ballroom - Peabody Hotel -
Sunday, Oct. 13
Time Activity Location 4:00 a.m. - 2:00 p.m Buses depart for the airport
Shuttles leave from Peabody lobby every 30 minutesLobby - Peabody Hotel 9:00 a.m. Transportation from Peabody to Graceland
For those that reserved a spot, meet in the lobby at 9:00 a.m. Bring your luggage with you.Lobby - Peabody Hotel 9:30 a.m. Transportation from Peabody to National Civil Rights Museum Tour
For those that reserved a spot, meet in the lobby at 9:30 a.m. Bring your luggage with you.Lobby - Peabody Hotel 9:45 p.m. - 1:15 p.m. Graceland and National Civil Rights Museum Tour 1:30 p.m. Transportation from Memphis Tour Experiences to Memphis International airport


Thank you to our Latin family and friends for being that glimmer of hope in the lives of kids with cancer for over 60 years. We are excited to introduce our newest Angel de Esperanza t-shirt incentive.
You can help by posting a photo wearing #ThisShirtSavesLives and spreading the word to ask all to join at MusicGives.org.
