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St. Jude
Collegiate Leadership Seminar

June 26 – 28, 2019

Join an estimated 200 collegians representing groups and organizations fundraising for St. Jude at colleges and universities nationwide, including: 
  • St. Jude Up ‘til Dawn© executive board members 
  • St. Jude College Event student leaders 
  • Tau Kappa Epsilon members 
  • Epsilon Sigma Alpha members
  • National Pan-Hellenic Council chapter representatives from Alpha Kappa Alpha, Alpha Phi Alpha, Delta Sigma Theta, Iota Phi Theta, Kappa Alpha Psi, Omega Psi Phi, Phi Beta Sigma, Sigma Gamma Rho and Zeta Phi Beta
  • Lambda Theta Alpha 



Peabody Hotel
118 South 2nd Street
Memphis, Tennessee




Wednesday, June 26 – Friday, June 28, 2019


For St. Jude Collegiate Leadership Seminar updates, text CLS to 785833


What you can expect at CLS 2019

  • leadership and fundraising training 
  • executive leadership speakers from ALSAC, the fundraising and awareness organization for St. Jude
  • immersion in the St. Jude mission, including a hospital tour, hospital guests and patient family speakers 
  • a Memphis experience, including a tour of the National Civil Rights Museum
  • peer-to-peer brainstorming and strategy building

Share your excitement and travel adventures leading up for this year's event by posting with #STJUDECLS19. Posts will be displayed at the seminar kickoff, and top posts will be rewarded with prizes throughout the seminar!


Committing to the CLS Experience

  1. St. Jude is investing in you as a leader to bring the mission of St. Jude to your campus communities. By registering, you’ve committed to attending Collegiate Leadership Seminar in its entirety. Students may not skip sessions and should not commit to attending CLS unless they are able to completely confirm their availability for June 26 – 28 (including travel time required).

  2. The 2019 St. Jude Collegiate Leadership Seminar is a substance-free event with a zero tolerance policy for violations. This policy also includes smoking of any kind. Students are not permitted to leave the hotel lobby for smoke breaks.

  3. Students must agree to stay at the seminar at all times, and may not leave the lobby of the Peabody at any time. This policy also applies to students who live locally.

  4. Students should not plan to stay in Memphis prior to or following the seminar. Written approval from a parent/guardian to visit family in the Memphis-area may be granted with prior approval.


Preparing for CLS

  1. Be sure to pack...

    • legal ID
    • travel itinerary
    • credit/debit card (required for hotel incidentals)
    • laptop and charger (fully charged laptop needed for Thursday Sessions) 
    • cell phone and charger
    • reusable water bottle
    • think “Snappy Casual” - comfortable but presentable for guest speakers
    • university shirts are encouraged on Wednesday
    • bring comfortable walking shoes
    • our venue is briskly air-conditioned (sweater, light jackets encouraged) despite outside temperatures of 80+ degrees.
    • 90’s attire – there will be a themed 90’s event on Thursday – you will not have time to change into your 90s outfit prior to the event, so please come ready in your outfit Thursday morning.


Travel and hotel reminders

  1. Connect with your St. Jude Rep. A St. Jude Rep attending CLS will be your point of contact during the seminar. Save their contact info in case any travel issues or questions arise.

    If you're flying...

    • plan ahead for travel to/from your home airport.
    • ensure you have your ticketed flight itinerary, provided by your St. Jude Representative (should be received by June 1).
    • we recommend students plan to pack in a carry on to avoid baggage fees.
    • shuttles will transport you from the Memphis Airport to the Peabody Hotel. Uniformed staff with St. Jude signs will greet you at Baggage Claim upon arrival.

    If you're driving...

    • gas will be reimbursed by your St. Jude Representative
    • parking will be covered by St. Jude at the Peabody Hotel
  2. Students must agree to stay at the seminar at all times, and may not leave the lobby of the Peabody at any time. This policy also applies to students who live locally.


    • Please plan to arrive no later than 11 a.m. on Wednesday, June 26. We highly encourage you to arrive early to check in and attend our pre-conference session at 10 a.m. 
    • Lunch will be held from noon - 1 p.m.  Programming starts promptly at 1 p.m.
    • If you are arriving during lunch/close to the start of programming, you will be asked to register for the conference and leave your luggage in a holding room and join the seminar immediately. You will have time to check into your hotel later, but we don’t want you to miss a second of our powerful opening sessions!
    • Once arrived, registration will be in the Bert Parker room of the Peabody.


    • Please plan to depart immediately following the seminar (by 10 a.m. on Friday, June 28). Students may not prolong trip in Memphis without expressed authorization from parent/guardian that has been approved by St. Jude in advance of the seminar.
    • The last airport shuttle leaves the hotel at 10 a.m. on Friday for ALL departures back to the airport.
    • Hotel accommodations at the Peabody are provided by St. Jude during the seminar.  
    • Students will be paired with a roommate of the same gender. Roommate pair preferences are not guaranteed so please be open to meeting new people!
    • Important reminder:  You will be asked to provide a debit or credit card for incidentals when you check into your hotel. Fund holds may be applied to debit cards by the hotel, so credit cards are recommended.

Agenda & speakers

    2 - 6 p.m. Early arrival registration Mezzanine
    7:30 - 9:30 a.m. Early arrival/staff breakfast Hernando DeSoto
    8 a.m. - 2 p.m. Registration Mezzanine
    8 a.m. - 10 p.m. Luggage Cockrell
    9 - 11 a.m. Focus group (Invite-only) Louis XVI
    Noon - 1 p.m. Lunch (no programming) Ballroom ABC
    1 - 2 p.m. Welcome and Conversation with the CEO - Richard C. Shadyac, Jr., ALSAC President & CEO Ballroom ABC
    2:10- 2:20 p.m. Break  
    2:20 - 2:25 p.m. Security Briefing & Seminar Overview - VO Little, Director Security Operations; Katie Grace Sartain, Host Ballroom ABC
    2:25 - 3:25 p.m. Meet the Patients Panel - Moderator: Joel Alsup, Marketing Video Production Ballroom ABC
    3:35 - 4:35 p.m. Igniting Your Passion - Tom Shadyac, Director, Producer and NYT Bestselling Author Continental Ballroom
    4:35 - 4:45 p.m. Snack Break Continental Ballroom
    4:45 - 6 p.m. Breakouts: Leading with Vision - 
    • St. Jude Up ‘til Dawn
    • Collegiate Events & Partnerships
    • Tau Kappa Epsilon


    Hernando Desoto

    Louis XVI

    6 - 7 p.m.

    Leadership TedTalks: 

    • Host/Q&A Facilitator: Emily Greer, Chief Administrative Officer
    • Jasmine Boyd, Sr. Liaison – Radio Development
    • Josh Colfer, Specialist – Digital Content Strategy
    • Suzy Mahjoud, Advisor – Program Development
    • Brooke Mills, Agile Delivery Manager – Marketing
    • Nadia Mitchem, Executive Director – Volunteer Operations and Experience
    • Cheria Young, Advisor – Enterprise Innovation 
    Continental Ballroom
    7 - 8 p.m. Dinner and fundraising awards Ballroom ABC
    8 - 9 p.m. Expo-looza: Your Passport to Continued Excellence!  Ballroom DEF
    9 - 10 p.m. Social Night Continental Ballroom
    8:30 - 9:30 a.m. Breakfast & St. Jude Hospital Speaker -  Dr. Wolf  Ballroom ABC
    9:40 - 10:40 a.m.

    Breakout Sessions by Phired Up:

    • Stories Save Lives: Master Telling Your St. Jude Story - Abby Ford
    • Recruitment Saves Lives: Prepare to Recruit With Excellence - Haley Cahill-Teubert
    • Leadership Saves Lives: A Social Approach To Leadership - Matt Mattson




    10:50 - 11:50 a.m. Social Excellence + Award - Matt Mattson, Phired Up; Introducer: Lynn Page, Vice President of Field Development Ballroom ABC
    11:50 - 12:45 p.m. Lunch & Prepare for Campus Experience Departure Ballroom ABC
    12:45 - 1:15 p.m. Load Buses & Travel to SJCRH Buses
    1:15- 1:50 p.m. Storytelling at St. Jude - Shawn Kelly, Director of Creative Media Services DEC
    2 - 3 p.m. Group Session 1  
    • Group A: Hospital Tour
    • Group B: Child Life Stations and Gift Shop
    • Group C: Service Activity & Leadership Discussions
    ALSAC/St. Jude HR Training Room 1 & 3
    3 - 4 p.m. Group Session 2  
    • Group A: Service Activity & Leadership Discussions
    ALSAC/St. Jude HR Training Room 1 & 3
    • Group B: Hospital Tour
    • Group C: Child Life Stations and Gift Shop
    4 - 5 p.m. Group Session 3  
    • Group A: Child Life Stations and Gift Shop
    • Group B: Service Activity & Leadership Discussions
    ALSAC/St. Jude HR Training Room 1 & 3
    • Group C: Hospital Tour
    5 - 5:10 p.m. Walk to DEC  
    5:20 - 7:10 p.m.

    St. Jude No More Cancer Rally- 90s theme



    7:10 - 7:30 p.m.

    Travel time

    7:30 - 10:30 p.m. Memphis fun night Memphis BBQ, National Civil Rights Museum and Ghost Tour
    10:30 p.m. Return to hotel Peabody
    7:15 - 8:15 a.m. Breakfast & St. Jude No More Cancer Rally Training Ballroom ABC
    8:20 - 9 a.m.

    Breakout Session: Reflection & Goal Setting

    • St. Jude Up ‘til Dawn & Collegiate Events
    • Partnerships



    9:10 - 10 a.m.

    Closing Session - Emily Callahan, Chief Marketing & Experience Officer


    Ballroom ABC
    10 a.m. Departure Buses

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