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Varsity Brands and St. Jude

Varsity Brands has raised more than $13 million for St. Jude Children’s Research Hospital since becoming a partner in 2011.

And they’re not done yet!

Varsity Brands has made a 5-year, $10 million dollar commitment to name the outdoor play deck at The Domino’s Village — the newest patient housing facility on the St. Jude campus.

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St. Jude patient Ashtyn making a heart with her hands.

St. Jude patient Ashtyn

Varsity Brands family logo
St. Jude video

St. Jude patient Hunter was only 3 years old when he was diagnosed with Wilms Tumor and spent 6 months at St. Jude for treatment. Watch to learn more about his journey.


Get your school involved and join the team!

Cheerleaders supporting St. Jude at a football game.

St. Jude Game Day

Turn your school's game day into a chance to help fight childhood cancer.

Game Day

Cheerleaders writing letters to fundraise.

Varsity Summer Camp & Letter Writing

Fundraise through letter-writing campaigns at camp this summer.

Summer Camp

Group of cheerleaders holding St. Jude signs.

Varsity All Star

Support the kids of St. Jude by fundraising at your gym.

All Star

Cheerleaders making a pyramid.

CHEERSPORT - Friday Night Live

See teams supporting St. Jude.



From game days to graduation

Varsity Brands has been a proud supporter of St. Jude since 2011. Its companies — BSN SPORTS and Varsity Spirit — continue to support St. Jude in several ways.


Join Varsity Brands in supporting St. Jude

With your support, families never receive a bill from St. Jude for treatment, travel, housing or food.

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